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App Store Localized Pricing: How Adapting Prices to Each Market Can Drive Growth
Pricing

App Store Localized Pricing: How Adapting Prices to Each Market Can Drive Growth

Localized Pricing - The Game Changer Developers are silently adopting localized pricing
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Problems with Splitwise Pro subscription offering and how to fix them?
Monetisation

Problems with Splitwise Pro subscription offering and how to fix them?

Lately, Splitwise has been aggressively promoting its Pro subscription in India. They&
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How Hotstar uses framing effect to increase take rate of costlier plan?
Pricing

How Hotstar uses framing effect to increase take rate of costlier plan?

₹166 vs ₹125 - Which one is lower? Even a first grader
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What drove Jio Cinema to make a significant price reduction? 🤔
Pricing

What drove Jio Cinema to make a significant price reduction? 🤔

Jio Cinema recently set its monthly subscription price at Rs 29. But
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How to price your product?
Pricing

How to price your product?

You may have heard of three pricing strategies: cost-based, competitor-based, and value-based
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Introductory Promotion: How LinkedIn Gradually Converts Users into Paying Customers
Promotions

Introductory Promotion: How LinkedIn Gradually Converts Users into Paying Customers

Have you ever been enticed by a product’s alluring free trial
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Build vs. Buy Subscription Management System
Monetisation

Build vs. Buy Subscription Management System

Navigating the Subscription Lifecycle Managing subscriptions is no small feat. The lifecycle
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